A new hybrid in-housing model from Collective Innovation Labs.
A dedicated team WHO WORK FOR YOU BUT RESIDE WITH US
All the cost and work benefits of a dedicated in-house team without the operational and managerial complexity
Easier talent recruitment and retention due to the attractiveness of working in a dynamic ‘agency’ environment
Clear career and learning paths due to widely understood agency structures and ability to rotate through teams
Agency provides senior oversight and inspiration sessions resulting in greater learning and job satisfaction
The benefits TO YOU AND YOUR BUSINESS
SAVE ON AGENCY FEES
You pay via a salary-plus model, so you make a cost saving on agency rates.
A dedicated, fast-acting team
Your team are 100% dedicated to you without distraction. You can react to events and changing business priorities quickly.
Immersed in your business
You have a consistent team, invested in your business, who you form close working relationships with. Thanks to virtual proximity (and regular team meetings) team members quickly become immersed in your business and brand.
The model in action: A global content studio for Avis Budget Group
A dedicated studio of people who deliver content production for web, social, CRM, display, PPC, video and more
Saves the brand on average €400k+ a year in agency fees
A retained team who interact directly with Avis, working on new briefs and delivering content on a daily basis
A team that delivers brand consistency and integrates with the wider agency on broader advertising campaigns
The Content Studio has not only delivered over 3,000 assets for our international business, it’s improved our ability to be agile and react in real-time at a difficult time for the travel industry. It’s fundamentally changed the way we work for the better.
Senior Marketing Director,
Avis Budget Group International
A year saving
Marketing innovation AT SPEED, WITHOUT COMPROMISING ON QUALITY
Capabilities PROVIDED BY
Asset creation, design artworking and full production across every channel.
End-to-end creative campaign development from ideation through to copywriting and activation.
Strategy & consulting
Access to behavioural and marketing insights, and cultural trends to drive relevance with customers.
Paid media across social, display, PPC and programmatic that delivers strong ROAS.
Social listening and consumer insight, powering more effective brand engagement with your customers.
Data & analytics
Helping you to identify trends to unlock new growth, visualise data and use this to tell better marketing stories.
Interested in your own Content Studio?
Contact us to discuss how we can build your new team.
We’re an independent creative, marketing-technology and media group – operating globally.
Brand campaigns, advertising, social commerce and digital product development.
Next generation digital asset and immersive content creation. Get Metaverse and Web3 ready.
A digital media partner that’s more transparent and accountable.